About me

Entrepreneur, trainer and your sparring partner

I am Jeremias from Bern. I help people and organisations find their why and put it into words so that it works: in presenting, in transformation and in decisions.

Jeremias Jurt, entrepreneur and trainer from Bern, laughing in a portrait

Perspectives from five worlds

Advertising, corporate, startup, academia, training.

  1. 2008hid-tech.chMatura project “The life of a young entrepreneur”, theory put into practice: importing diving lights from China and selling them in Switzerland and Germany.
  2. After schoolAdvertising at Cermusoni IDBA in Communication, then copywriter and concept developer in advertising in Biel.
  3. MarketingOnline marketingSelf-employed and at CSS: Google Ads and social media ads.
  4. SalesMedtech sales at Giger MDSales in medical technology.
  5. CorporateSwisscom AGFrom trainee to Channel Development Manager.
  6. be-advancedHead of Startup ProgrammeBuilt and developed the startup programme. This led to the connection with Boum.
  7. 2021Co-founded Boum AGCEO on the business side.
  8. December 2022Funding roundCHF 1.3 million raised in total since the founding, including just under one million in this round.
  9. Mid-2023Left Boum AGSold my shares.
  10. November 2023Founded Jurt ConsultingAlso expert in entrepreneurship at Bern University of Applied Sciences and startup mentor.
  11. TodayTrainer and sparring partnerTrainings, mandates and CEO sparring with Jurt Consulting.
100+startup ideas reviewed
100+startup pitches heard and improved
40+individual training days since 2024
500+participants in trainings and workshops

Entrepreneur

Back in school I put theory into practice with my Matura project and started my first business, hid-tech.ch. After roles at Swisscom and be-advanced AG (most recently as Head of Startup Programme), I co-founded Boum AG in 2021 and was its CEO on the business side until mid-2023. Since its founding, Boum AG has raised CHF 1.3 million in total (source: Startupticker), including a round of just under one million francs in December 2022. In mid-2023 I left the company and sold my shares.

Companion in transformation

I first experienced transformation from the inside, at Swisscom. Then I co-built a company with Boum, with everything that goes with it: financing, team, pivot. Today I help organisations understand, formulate and communicate their transformation. I always start with the why, because people usually know what it is about. They just cannot put it into words yet.

Lecturer and mentor

Since November 2023 I have run Jurt Consulting. I am also an expert in entrepreneurship at Bern University of Applied Sciences and a startup mentor. Since 2025 I have also taught at ZHAW. I bring practice from startup and transformation projects into teaching, and the other way round.

Trainer

I have reviewed more than 100 startup ideas and heard more than 100 startup pitches and helped improve them, partly student projects. As a pitch trainer I worked for be-advanced AG and Aare Ventures, among others. On top of that come countless business coaching conversations with people before and after founding. At Speak! I trained leaders and teams from a wide range of industries, in Switzerland and abroad, in presentation skills and rhetoric.

How I work

I ask about the why until it is clear. Then ideas become a plan that adds up. In training I give feedback that goes into detail and makes you better fast, in a setting where you feel safe. I say what I think, even when it is uncomfortable. My aim is that you can do it yourself afterwards. Or as a client put it: “Anyone can do off-the-shelf. Unconventional, not so much.”

I only take on as many clients as I can serve with full quality and attention.

For almost every problem there is a solution, or at least the right contact. My network reaches entrepreneurs and investors, and I open doors where it helps you.

Off the clock: I sing in the bands Paradise Kid and Duobios, ride a Harley-Davidson Fat Boy and am married to Jenny, by my own, entirely unbiased assessment the best doctor in the world, and dad to Theodor. Life is short. Joy, friends and family matter to me. That shapes how I work: direct, human and without unnecessary baggage.

Education: M.Sc. Business & Innovation, BA Communication

If we work together, it looks like this: a training for your team, longer support or CEO sparring.

My magic formula for impact: the W-Formel

W = (E + A) × (I + S) × Z

W stands for impact (“Wirkung”): the change that happens in your audience.

E
Impression

Non-verbal. Body language, facial expression, gestures, movement.

A
Expression

Paraverbal. Voice, pace, emphasis, pauses.

I
Content

What do I say? Your key message, to the point.

S
Structure

How do I say it? The build-up that carries the message.

Z
Audience orientation

For whom? Everything is aimed at your audience.

Up for a conversation?

The first conversation takes 30 minutes and is free of charge.

Request a free intro call